SMART ROUTING

Smart Routing for
Optimised Payments

Increase approvals, recover lost transactions, and optimise payment flows with Luup's Smart Routing.

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Powering Global Payment Networks

Apple Pay Google Pay Visa Mastercard Amex PayPal Stripe Alipay
Apple Pay Google Pay Visa Mastercard Amex PayPal Stripe Alipay
OVERVIEW

Key Capabilities

Intelligent payment routing built for performance optimisation.

Our intelligent routing engine processes complex data points in milliseconds to ensure your payments take the most efficient path every time.

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Dynamic Routing Logic

Automatically direct payment traffic through the most suitable provider paths based on business rules and transaction priorities.

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Provider Performance Optimisation

Improve payment reliability and approval performance through smarter provider selection and routing strategies.

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Regional Routing Flexibility

Support different routing behaviour across markets, providers, and payment environments.

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Improved Transaction Efficiency

Reduce unnecessary friction and support smoother transaction handling across payment operations.

Payment Routing

Optimised Transactions,
Higher Approval Rates

Every payment counts. Smart Routing is a payment optimisation technology that analyses transaction data in real time, selecting the most suitable payment pathway. It enhances processing efficiency, reduces declines, and ensures transactions are routed securely and cost-effectively.

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Better Routing workflow visualization showing processing steps
Effective Processing

Better Routing Means
Smoother Payment Flows

Avoid lost revenue due to failed transactions. Luup's intelligent payment routing selects the most suitable acquiring bank based on real-time data, ensuring higher success rates and lower payment friction.

Invisible Efficiency

Precision, Performance, and More Approved Payments.

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Dynamic Payment Routing

Real-time selection of the best path for transactions.

US
95%
EU
91%
APAC
88%
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Multi-Gateway Processing

Automatically routes payments to alternative gateways to prevent declines.

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Gateway Optimisation

Enhance payment efficiency by integrating multiple gateways.

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Approval Rates

Data-driven routing increases successful payments.

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Decline Recovery

Failed transactions are retried instantly with alternative acquirers.

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FAQ

Frequently Asked Questions

Everything You Need to Know About Smart Routing.

Smart Routing dynamically directs each transaction to the most appropriate acquiring bank or payment processor in real time. By analyzing factors such as card type, transaction amount, geographical location, and current processor performance, it ensures payments take the most efficient, cost-effective, and successful path.

It minimizes declines by routing transactions away from processors experiencing outages or high latency, and sending them to processors that have the highest historical success rates for specific card issuers, regions, or transaction types.

Yes. Through automated failover (also known as retry logic), if a transaction is declined by the primary acquirer due to temporary issues (like processor downtime or connectivity errors), Smart Routing instantly routes the transaction to an alternative acquirer in the background without requiring the customer to re-enter their details.

By matching transactions with the acquirers most likely to approve them (for example, routing cross-border transactions to local acquiring banks where approval rates are naturally higher), Smart Routing significantly reduces false declines and boosts overall conversion rates.

Yes. Smart Routing acts as an orchestration layer above your payment gateways, allowing you to connect and manage traffic across multiple gateway accounts and acquirers from a single, unified interface.

Absolutely. By setting rules to route transactions to processors with lower interchange or processing fees (such as local acquirers for domestic cards), you can substantially reduce transaction fees and optimize your overall payment economics.

Decisions are based on multiple real-time variables, including card brand (Visa, Mastercard, etc.), transaction value, currency, customer location, risk profile, current processor availability, processing fees, and historical approval rates.

While particularly beneficial for high-volume merchants and global enterprises managing multiple acquirers, any business looking to expand internationally, reduce transaction costs, or eliminate single-point-of-failure risks in their payment flow can benefit from Smart Routing.

It creates a seamless checkout experience. By preventing false declines and silently handling processor failures via auto-retries, customers enjoy fast, uninterrupted checkouts without seeing frustration-inducing decline messages.

Enabling Smart Routing with Luup is straightforward. Our single API integration connects you to our routing engine, enabling you to set up, customize, and adjust routing rules directly from your dashboard without needing complex development work.

Strengthen payment performance with smarter routing

Optimise transaction pathways in real time, minimise payment declines, and gain full operational visibility over your routing logic.

luup.